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Can you summarize KYRS 164.6945?
STATE UNIVERSITIES AND COLLEGES -- REGIONAL EDUCATION -- ARCHAEOLOGY > Compensation of student-athlete for use of name, image, or likeness -- Agreements.
Short Summary
This legal document governs the compensation of student-athletes for the use of their name, image, or likeness. It allows student-athletes to receive compensation through name, image, and likeness agreements with third parties, as long as the compensation is consistent with the prevailing market rate. However, it prohibits persons or entities from offering compensation to current or prospective student-athletes to recruit or induce them to enroll at any Kentucky institution. It also prohibits offering compensation to student-athletes enrolled at a Kentucky institution or prospective student-athletes who have entered into an enrollment contract with a Kentucky institution for the purpose of recruiting them to enroll at another postsecondary educational institution. Additionally, institutions, associations, and affiliated organizations are prohibited from giving or promising compensation, directing compensation, or negotiating NIL agreements on behalf of prospective student-athletes. Furthermore, student-athletes are not allowed to enter into NIL agreements for the endorsement or promotion of sports betting, controlled substances, substances prohibited by their intercollegiate athletic association, adult entertainment, or illegal products or services. The document was created on March 9, 2022, and no specific penalties for non-compliance or violation are mentioned.
Whom does it apply to?
Student-athletes, persons or entities offering compensation, institutions, associations, and affiliated organizations
What does it govern?
Compensation of student-athletes for the use of their name, image, or likeness
What are exemptions?
NIL agreements related to sports betting, controlled substances, substances prohibited by the athlete's intercollegiate athletic association, adult entertainment, and illegal products or services
What are the Penalties?
Not specified
Jurisdiction
Kentucky