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Can I use third-party marketing automation tools that collect personal information in Nebraska? What are the requirements?

Third-Party Marketing Automation Tools and Personal Information in Nebraska

Nebraska law prohibits the disclosure of personal information contained in motor vehicle records, except as provided in the rules and regulations [1.2]. Therefore, any third-party marketing automation tool that collects personal information from motor vehicle records must comply with the requirements set forth in the rules and regulations.

To request disclosure of personal information contained in a motor vehicle record, the request must be made on an Application for Copy of Driving Record form, an Application for Copy of Vehicle Record form, an Application for Multiple Driving Records form, or an Application for More Than One Vehicle Record form [1.1]. The request must contain a signed statement of the requestor certifying that the information contained on the motor vehicle record(s) received will only be used as authorized by the Uniform Motor Vehicle Records Disclosure Act and acknowledging that the request is made with the understanding that any person making such a request who misrepresents either their identity or the purpose for which the information is requested shall be guilty of a Class IV felony [1.1].

Any person requesting the disclosure of personal information contained in a motor vehicle record must furnish proof of identity as provided in section 004.03A2 of the rules and regulations [1.1]. The identity of the requestor must be verified, and the purpose of the requestor must be verified and is a purpose identified under section 004.04 of the rules and regulations [1.2].

Therefore, if a third-party marketing automation tool collects personal information from motor vehicle records, it must comply with the requirements set forth in the rules and regulations, including obtaining the necessary consent and verifying the identity and purpose of the requestor. Failure to comply with these requirements may result in penalties under Nebraska law.

Conclusion

To use third-party marketing automation tools that collect personal information in Nebraska, the tools must comply with the requirements set forth in the rules and regulations, including obtaining the necessary consent and verifying the identity and purpose of the requestor.

Source(s):
Jurisdiction

Nebraska