Can I use third-party marketing automation tools that collect personal information in Michigan? What are the requirements?

According to the Michigan Compiled Laws, there are specific requirements for high-volume third-party sellers on online marketplaces to provide certain information to the online marketplace ^[1.2]. However, it is unclear from the provided context whether there are any specific requirements for third-party marketing automation tools that collect personal information. Therefore, we cannot provide a definitive answer to your question. If you have further concerns, we recommend consulting with a legal professional.

Source(s):

• [1.2] Regulation and verification of online marketplace and third-party sellers; information for consumers; requirements; failure to comply; suspension; enforcement.

Jurisdiction

Michigan

• Privacy