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Can I use third-party advertising tools on my website in Wisconsin? What are the requirements?

Third-Party Advertising Tools on Websites in Wisconsin

If you are planning to use third-party advertising tools on your website in Wisconsin, you may be subject to Wisconsin sales or use tax. The charges for finished artwork and preliminary artwork are subject to Wisconsin sales or use tax, unless an exemption applies [1.1].

However, if the tangible personal property or items, property, or goods under s. 77.52 (1) (b), (c), or (d), Stats., will be subsequently transported outside Wisconsin for use outside Wisconsin by the client for advertising purposes, the charges are exempt from tax [1.1].

Therefore, if you plan to use third-party advertising tools on your website in Wisconsin, you should consult with a tax professional to determine if you are subject to Wisconsin sales or use tax and if any exemptions apply.

Requirements

There are no specific requirements for using third-party advertising tools on your website in Wisconsin. However, you should ensure that you comply with all applicable laws and regulations, including those related to advertising and consumer protection.

Additionally, if you collect personal information from users through the use of third-party advertising tools, you should ensure that you comply with all applicable privacy laws and regulations, including the General Data Protection Regulation (GDPR) if you have users in the European Union.

It is recommended that you consult with a legal professional to ensure that you comply with all applicable laws and regulations.

Conclusion

If you plan to use third-party advertising tools on your website in Wisconsin, you may be subject to Wisconsin sales or use tax. You should consult with a tax professional to determine if you are subject to tax and if any exemptions apply. Additionally, you should ensure that you comply with all applicable laws and regulations, including those related to advertising and consumer protection.

Source(s):
Jurisdiction

Wisconsin