Ask Reggi Your Question Now

Reggi is the free generative AI assistance for regulatory compliance
Ask a Question

Can I use third-party advertising tools on my website in Pennsylvania? What are the requirements?

Third-Party Advertising Tools on Websites in Pennsylvania

Yes, you can use third-party advertising tools on your website in Pennsylvania. However, there are certain requirements that must be met to ensure compliance with state laws and regulations.

Advertising Rates

All official and legal advertising must be charged at an established or declared rate or price per single column, line of reading matter measured in depth by the point system, or at a rate or price per inch single column. When such official and legal advertising is not classified and is not published according to prescribed or recognized forms, and no rate has been established or declared, such rate for official and legal advertising shall not be in excess of the rates usually charged or received by the publication publishing such official and legal advertising for commercial, general, or other advertising [2.1].

Establishment and Change of Advertising Rates

All newspapers of general circulation, official newspapers and legal newspapers accepting and publishing official and legal advertising, are required to fix and establish rates and charges for official, legal and all other kinds of advertising, offered or accepted for publication. Such publications shall furnish, on demand, to any person having use for the same, detailed schedules, stating the rates and charges which shall be deemed to be in force and effect until changed or altered, and, when changed or altered, such publication shall give the person authorized or required to publish advertising, before demanding or receiving compensation at any increased rate, notice that the rates and charges of such publication for advertising have been changed or abrogated, and that increased advertising rates and charges have been established or fixed [2.2].

Advertising File

A company shall maintain at its home or principal office a complete file containing every printed, published or prepared advertisement of its individual contracts and typical printed, published or prepared advertisements of its blanket, franchise and group contracts hereafter disseminated in this or another state whether or not licensed in the other state. The advertising file kept in accordance with this section shall be subject to inspection by the Department. Advertisements and related material shall be maintained in the file for a period of either 4 years or until the filing of the next regular report of examination of the company, whichever is the longer period [3.1].

Therefore, to use third-party advertising tools on your website in Pennsylvania, you must comply with state laws and regulations related to advertising rates, establishment and change of advertising rates, and maintaining an advertising file.

Source(s):
Jurisdiction

Pennsylvania