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Can I use third-party advertising tools on my website in New Mexico? What are the requirements?

Based on the provided context, it is unclear whether third-party advertising tools are subject to any specific requirements in New Mexico. However, there are regulations related to advertising and permits for outdoor advertising devices.

New Mexico Unfair Practices Act, Section 57-12-1 NMSA 1978 et seq., and New Mexico False Advertising Act, Section 57-15-1 NMSA 1978 et seq. prohibit false advertising in the conduct of any business, trade, or commerce or in the furnishing of any service in the state [2.1][5.2]. Violations of these acts can result in legal action, including injunctions to prevent further violations and awards of reasonable attorneys’ fees to the prevailing party [5.1].

The New Mexico Highway Beautification Act, Sections 67-12-1 et seq., NMSA 1978; and Sections 67-3-6, 67-3-11, and 67-3-14 NMSA 1978, require permits for outdoor advertising devices, including signs [4.2]. The New Mexico Department of Transportation issues permits for outdoor advertising devices, and the owner of the device must obtain a permit before erecting or maintaining the device [4.1][4.3]. The permit application requires a description and location of the device, documentation that the applicant has the legal right to possess and occupy the site upon which the device will be located or currently resides, and a non-refundable application fee [4.1].

Conclusion

Based on the provided context, it is unclear whether third-party advertising tools are subject to any specific requirements in New Mexico. However, there are regulations related to advertising and permits for outdoor advertising devices. If you have further questions or concerns, it is recommended that you consult with a legal professional.

Source(s):
Jurisdiction

New Mexico