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Can I use third-party advertising tools on my website in New Jersey? What are the requirements?
To answer your query, we need to know the type of third-party advertising tools you are planning to use. If the tools are related to cannabis businesses, you must comply with the advertising requirements and prohibitions mentioned in NJAC 17:30-14.2 [1.1]. If the tools are not related to cannabis businesses, you must comply with any applicable federal and state laws and regulations related to advertising.
Here are some general requirements for advertising in New Jersey:
General Requirements for Advertising in New Jersey
- A licensee shall be able to substantiate the truthfulness of any material, objective assertion or representation set forth in an advertisement when requested by the Board to do so [3.1][4.1].
- A licensee shall assure that an advertisement does not misrepresent, mislead, suppress, deceive, omit or conceal a material fact [3.1][4.1].
- A licensee shall not omit, suppress or conceal a material fact, including, directly or indirectly, obscuring a material fact, under circumstances which the licensee knows, or should know is improper or prevents a prospective client from making a full and informed judgment on the basis of the information set forth in the advertisement [4.1].
If you are a business offering tree care services, you must comply with the advertising requirements mentioned in NJAC 7:3A-5.3 [2.1].
If you are a third-party administrator subject to licensure or registration, you must obtain licensure or registration prior to operating in New Jersey and comply with the application filing requirements mentioned in NJAC 11:23-2.2 [5.1].
Please provide more information about the type of third-party advertising tools you are planning to use if you need more specific requirements.
Source(s):
- [1.1] General advertising requirements and prohibitions
- [2.1] Advertising by businesses
- [3.1] Advertising; general requirements
- [4.1] Advertising; general requirements
- [5.1] Application filing requirements for licensure or registration of third-party administrators
Jurisdiction
New Jersey