Can I skip obtaining consent to sell personal information in Wisconsin? What are the requirements?

In Wisconsin, you cannot skip obtaining consent to sell personal information unless it falls under certain exceptions. The requirements for initial notice to consumers, opt-out, and service providers and joint marketing do not apply when a licensee discloses nonpublic personal financial information with the consent or at the direction of the consumer, provided that the consumer has not revoked the consent or direction. Additionally, a licensee may disclose nonpublic personal financial information to comply with federal, state or local laws, rules and other applicable legal requirements, or to comply with a properly authorized civil, criminal or regulatory investigation, or subpoena or summons by federal, state or local authorities ^[2.1].

However, if a licensee receives nonpublic personal financial information from a nonaffiliated financial institution under an exception in s. Ins 25.55 or 25.60, the licensee may use or disclose that information only under certain conditions, such as disclosing the information to the affiliates of the financial institution from which the licensee received the information or disclosing and using the information pursuant to an exception in s. Ins 25.55 or 25.60 in the ordinary course of business to carry out the activity covered by the exception under which the licensee received the information ^[3.1].

Therefore, it is important to review the specific circumstances and exceptions before disclosing nonpublic personal financial information without obtaining consent in Wisconsin.

Source(s):

• [2.1] Other exceptions to notice and opt out requirements for disclosure of nonpublic personal financial information.
• [3.1] Limits on re-disclosure and reuse of nonpublic personal financial information.

Jurisdiction

Wisconsin

• Privacy