Ask Reggi Your Question Now
Can I use email marketing to fundraise in Arizona? What are the requirements?
Email Marketing for Fundraising in Arizona
Email marketing can be used for fundraising in Arizona, but there are certain requirements that must be followed.
Consent Requirements
Under federal law, political text messages can be sent without the recipient’s prior consent if the message’s sender does not use autodialing [2]. However, Arizona state law requires that any person or entity that solicits contributions for a political committee or candidate must register with an Arizona filing officer pursuant to § 16-941 [1]([2]:).
Advertising and Disclaimer Requirements
Any advertisement paid for by a congressional office, as well as any printed materials produced by an office, must be frankable in content. Emails sent by a congressional office must likewise comply with the Franking Regulations [4]([5]:).
Funds that comply with the limits, prohibitions, and reporting requirements of the Federal Election Campaign Act do not satisfy the advertising and disclaimer requirements [5].
Conclusion
To use email marketing for fundraising in Arizona, you must register with an Arizona filing officer and comply with the Franking Regulations. Additionally, any advertisements must comply with the advertising and disclaimer requirements set forth by the Federal Election Campaign Act.
Source(s):
- [1] Campaign Finance – Candidate Guide
- [2] Rules for Political Campaign Calls and Texts | Federal …
- [4] General Prohibition Against Using Official Resources for Campaign …
- [5] FEC | Advertising and disclaimers
Jurisdiction
Arizona