Ask Reggi Your Question Now

Reggi is the free generative AI assistance for regulatory compliance
Ask a Question

Can I use customer data for marketing purposes without violating privacy laws in Idaho? What are the requirements?

Using Customer Data for Marketing Purposes in Idaho

In Idaho, using customer data for marketing purposes without violating privacy laws requires obtaining explicit consent from the customers and ensuring the security of the data [3.1].

According to Idaho law, a city, county, state agency, individual, or commercial entity that owns or licenses computerized data that includes personal information about a resident of Idaho must give notice to the affected Idaho resident if there is a breach of the security of the system [3.1]. The Data Oversight Council, created in the office of the state controller, manages the criminal justice integrated data system and assures compliance with applicable state and federal laws and rules governing the privacy of records, data, and personal identifiable information [1.1].

Additionally, Idaho law prohibits agencies from distributing or selling for use as a mailing list or a telephone number list any list of persons without first securing the permission of those on the list [2.1].

Therefore, to use customer data for marketing purposes in Idaho, you must obtain explicit consent from the customers, ensure the security of the data, and comply with applicable state and federal laws governing the privacy of records, data, and personal identifiable information.

If you have any further questions or concerns, it is recommended that you consult with a legal professional.

[1.1]: Criminal Justice Integrated Data System, Idaho Statutes Title 19, Chapter 48, Section 3.

[2.1]: Prohibition on Distribution or Sale of Mailing or Telephone Number Lists - Penalty, Idaho Statutes Title 74, Chapter 1, Section 20.

[3.1]: Security Breach of Personal Information, Idaho Statutes Title 28, Chapter 51, Section 107.

Source(s):
Jurisdiction

Idaho