Can I offer a loyalty program for my customers in Oregon? What are the requirements?

Yes, you can offer a loyalty program for your customers in Oregon. However, there are no specific state laws or regulations governing loyalty programs in Oregon. Therefore, you should ensure that your loyalty program complies with federal laws and regulations, such as the Federal Trade Commission Act and the CAN-SPAM Act. Additionally, you should ensure that your loyalty program does not violate any other applicable laws or regulations, such as those related to privacy and data protection.

It is also important to note that if you plan to offer any rewards or giveaways as part of your loyalty program, you may need to comply with certain state and federal laws and regulations related to sweepstakes and contests. For example, you may need to register your sweepstakes with the state of Oregon and provide certain disclosures to participants ^[2.1].

Furthermore, if you plan to offer insurance as part of your loyalty program, you may need to comply with certain state laws and regulations related to insurance. For example, you may need to be licensed as a surplus lines insurance licensee under ORS chapter 744 to transact surplus lines insurance ^[2.2].

In summary, while there are no specific state laws or regulations governing loyalty programs in Oregon, you should ensure that your loyalty program complies with federal laws and regulations, as well as any applicable state laws and regulations related to sweepstakes, contests, and insurance.

^[2.1]: Section 735.315 ^[2.2]: Section 735.450

Source(s):

• [2.1] Foreign risk retention groups; conditions of doing business in Oregon; prohibited acts.
• [2.2] Requirements for license as surplus lines insurance licensee.

Jurisdiction

Oregon

• General