Can I offer a loyalty program for my customers in Ohio? What are the requirements?

Loyalty Programs in Ohio

Based on the provided context documents, there are no specific requirements or restrictions for offering a loyalty program for customers in Ohio ^[1.1]. However, it is important to ensure that any program or marketing materials accurately portray the product and do not engage in double-counting of resources used to support participation in the program ^[1.1]. Additionally, any program or marketing materials being used should be provided to commission staff within four calendar days after being distributed to customers or after the product included in such programs is offered to Ohio customers ^[1.1].

Medicaid Provider Incentive Program (MPIP)

It is important to note that if the loyalty program involves the use of electronic health records (EHRs) for eligible professionals or eligible hospitals, they may be eligible for incentive payments through the Medicaid Provider Incentive Program (MPIP) ^[2.1]. However, this is only applicable to healthcare providers and not relevant to loyalty programs for other types of businesses.

Conclusion

In summary, there are no specific requirements for offering a loyalty program for customers in Ohio, but businesses should ensure that their program and marketing materials are accurate and comply with relevant regulations. If the loyalty program involves the use of electronic health records (EHRs) for healthcare providers, they may be eligible for incentive payments through the Medicaid Provider Incentive Program (MPIP).

Source(s):

• [1.1] Requirements.
• [2.1] Medicaid provider incentive program (MPIP): program eligibility requirements and payment.

Jurisdiction

Ohio

• General