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Can I offer a free trial for my product or service in Colorado? What are the requirements?

Free Trial Offer in Colorado

Colorado law does not have specific provisions regarding free trial offers. However, businesses offering free trial offers in Colorado must comply with the Colorado Consumer Protection Act (CCPA) [3.1]. The CCPA prohibits deceptive trade practices, including false advertising, and requires businesses to disclose material information about their products or services [3.1].

To avoid violating the CCPA, businesses offering free trial offers in Colorado should:

  • Clearly disclose all material terms and conditions of the offer, including any fees that will be charged after the trial period ends [3.1].
  • Obtain the consumer’s express consent before charging any fees [3.1].
  • Provide a simple and easy-to-use method for consumers to cancel the trial offer before any fees are charged [3.1].

Additionally, businesses should be aware that certain industries, such as the health and fitness industry, may have specific regulations regarding free trial offers [2.1].

It is recommended that businesses consult with a legal professional to ensure compliance with all applicable laws and regulations when offering free trial offers in Colorado.

However, the context documents provided are not relevant to the query.

Source(s):
Jurisdiction

Colorado