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Can I offer contests that involve website promotions in Utah? What are the requirements?
Requirements for Offering Contests that Involve Website Promotions in Utah
In Utah, contests that involve website promotions are legal as long as they comply with certain requirements. The Utah State Legislature has enacted the Utah Code Annotated Title 13 Chapter 25a, which regulates contests and sweepstakes in the state.
Here are the requirements for offering contests that involve website promotions in Utah:
- No purchase necessary: The contest must be open to all individuals, regardless of whether they make a purchase or not.
- Clear and conspicuous disclosure: The contest must clearly and conspicuously disclose all material terms and conditions of the promotion, including the rules, prizes, and any restrictions or limitations.
- Fairness: The contest must be conducted fairly and impartially, and the winner must be selected based on objective criteria.
- Bonding: If the total value of all prizes offered in the contest exceeds $5,000, the sponsor must post a bond with the Utah Department of Commerce.
- Registration: If the contest is a sweepstakes, the sponsor must register with the Utah Department of Commerce.
- Prohibited practices: The contest must not involve any prohibited practices, such as misrepresenting the odds of winning, requiring the purchase of a product or service, or using false or misleading advertising.
It is important to note that these requirements are subject to change, and it is recommended that you consult with a legal professional to ensure compliance with all applicable laws and regulations.
[1] provides additional information on sweepstakes and contests, including common scams to watch out for.
In summary, while contests that involve website promotions are legal in Utah, they must comply with certain requirements to ensure fairness and transparency.
Source(s):
Jurisdiction
Utah