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Can I offer contests that involve text message promotions in Alaska? What are the requirements?
Text Message Promotions in Alaska
If you are planning to offer contests that involve text message promotions in Alaska, there are certain requirements that you need to comply with.
According to the Alaska Statutes, text message promotions are considered a form of telephonic seller. Therefore, you need to register with the Alaska Department of Law before conducting any text message promotions [3].
Additionally, you need to comply with the Federal Trade Commission’s Telemarketing Sales Rule (TSR) which requires that you obtain prior written consent from the recipient before sending any text message promotions. The consent should be clear and conspicuous and should include the recipient’s phone number, the name of your business, and a statement that the recipient is agreeing to receive text message promotions from your business [3].
Furthermore, you need to ensure that your text message promotions comply with the Telephone Consumer Protection Act (TCPA) which prohibits sending unsolicited text messages to consumers. The TCPA also requires that you provide an opt-out mechanism for recipients who no longer wish to receive text message promotions from your business [3].
Conclusion
To summarize, if you want to offer contests that involve text message promotions in Alaska, you need to register with the Alaska Department of Law, obtain prior written consent from the recipient, comply with the TCPA, and provide an opt-out mechanism. Failure to comply with these requirements may result in legal penalties.
[3]Source(s):
Jurisdiction
Alaska