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Can I offer contests that involve loyalty programs in New Mexico? What are the requirements?

Loyalty Program Contests in New Mexico

Based on the provided documents, there are no specific regulations in New Mexico that prohibit offering contests that involve loyalty programs. However, there are general requirements and regulations that businesses must comply with when offering contests or promotions in the state.

General Requirements

Licensees may seek a variance of limited provisions of the New Mexico Bingo and Raffle Rules 15.4 NMAC [15.4.11.8 NMAC]. This means that businesses may request an exemption from certain rules related to contests and raffles.

Marketing Site Requirements

If a business operates one or more marketing sites in New Mexico, they must provide all mandatory disclosures and consumer information as required by Subsection C of 12.18.3.8 NMAC and Subsection A of 12.18.4.8 NMAC to consumers [12.18.10.8 NMAC]. This includes providing a disclosure that the lender is licensed and regulated by the New Mexico Regulation and Licensing Department, Financial Institutions Division, and providing contact information for reporting problems or complaints.

Application Requirements

If a business is required to register with a board or commission, they must complete an application form provided by the board or commission and provide all required information and documentation [16.3.11.8 NMAC] [16.42.7.8 NMAC]. This includes providing proof of licensing and good standing in another jurisdiction, if applicable.

Issuing Agency

The New Mexico Regulation and Licensing Department is the issuing agency for various licenses and registrations, including the Alcoholic Beverage Control Division [15.10.54.1 NMAC] and the Athletic Trainers Practice Board [16.3.11.1 NMAC].

Based on the provided documents, there are no specific requirements for offering contests that involve loyalty programs in New Mexico. However, businesses must comply with general requirements and regulations related to contests and promotions. It is recommended that businesses consult with legal counsel to ensure compliance with all applicable laws and regulations.

[15.4.11.8 NMAC][12.18.10.8 NMAC][16.3.11.8 NMAC][16.42.7.8 NMAC][15.10.54.1 NMAC][16.3.11.1 NMAC]

Jurisdiction

New Mexico