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Can I offer contests that involve in-game promotions in Vermont? What are the requirements?

To offer contests that involve in-game promotions in Vermont, it is important to ensure that the promotion is not deceptive or misleading, does not require any kind of entry fee or purchase to enter or remain eligible, and does not use false or misleading advertising [1.2]. Additionally, prize payment must comply with the specific requirements outlined in VTCR 01-130-005 § II-11.0 [3.1].

It is considered an unfair and deceptive trade act and practice in commerce for any person to represent that any other person is a “winner” or has been “selected” or is otherwise being included in a select group for receipt of a prize or an opportunity when, in fact, the enterprise is a promotional scheme designed to make contact with prospective customers and all or a substantial number of those “entering” receive the same “prize” or “opportunity” [1.2].

To be a valid Play and eligible to receive a prize, a Play’s ticket or ticketless transaction shall satisfy all the requirements established by a Party Lottery for validation of winning Plays sold through its on-line system and any other validation requirements adopted by the Product Group and the MUSL Board and published as the Confidential MUSL Minimum Game Security Standards [3.3].

In purchasing a play in Vermont, or attempting to claim a prize, purchasers and prize claimants agree to comply with and abide by all applicable Vermont laws, rules, regulations, procedures, and decisions of the Lottery, and by directives and determinations of the director of that Party Lottery [4.1].

Therefore, to offer contests that involve in-game promotions in Vermont, it is important to ensure that the promotion is not deceptive or misleading, does not require any kind of entry fee or purchase to enter or remain eligible, and does not use false or misleading advertising. Additionally, prize payment must comply with the specific requirements outlined in VTCR 01-130-005 § II-11.0.

Source(s):
Jurisdiction

Vermont