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Can I offer contests that involve email promotions in Iowa? What are the requirements?

Based on the context documents, it is legal to offer contests that involve email promotions in Iowa as long as they comply with the state’s regulations. Here are the requirements:

Requirements for Email Promotions in Iowa

  1. Entry validation requirements: To be a valid entry, the entry must be a legally acquired nonwinning Iowa lottery ticket identified as an entry for the particular promotion. At its discretion, the lottery may include legally obtained winning and nonwinning Iowa lottery online tickets in promotions. [1.1]
  2. Authorization of drawings and contests: The lottery authority board authorizes drawings and contests that meet the criteria set forth in this chapter. [1.2]
  3. Disclosures in advertisements of prize promotions that payments are not required: An advertisement in which a sponsor offers a prize not requiring a payment, purchase or donation as a condition of awarding the prize, or as a condition of allowing the person to receive, use, compete for, or obtain information about the prize shall be deemed to have made a disclosure that a purchase, payment or donation is not required. [2.1]
  4. Internet fantasy sports contests authorized: The system of entering an internet fantasy sports contest as provided by this chapter is legal when conducted by a licensed internet fantasy sports contest service provider as provided in this chapter. [3.1]
  5. Internet fantasy sports contests — age restrictions: A person under the age of twenty-one years shall not enter an internet fantasy sports contest. [3.2]
  6. Prizes: The number and amount of prizes for a drawing or contest shall be determined by the lottery and set forth in the specific drawing rules or contest description. [1.3]
  7. Requirements of applicant — fee: An applicant for a license to conduct internet fantasy sports contests shall complete and sign an application on the form prescribed and published by the commission. [3.3]
  8. Prohibited practices: A sponsor of a prize shall not do any of the following: deliver a written prize notice, or an envelope containing a written prize notice, that contains language, or is designed in a manner, that would have the tendency or capacity to mislead intended recipients as to the source of the written prize notice. [4.1]
  9. Prize award required: A sponsor of a prize who represents to a person that the person has been awarded a prize shall, no later than thirty days after making the representation, provide the person with the prize. [4.2]

Note that these requirements are not exhaustive and there may be additional regulations that apply to your specific email promotion. It is recommended that you consult with a legal professional to ensure compliance with all applicable laws and regulations.

Source(s):
Jurisdiction

Iowa