Can I offer contests that involve email promotions in Arkansas? What are the requirements?

Email Promotions and Contests in Arkansas

Arkansas has regulations that govern sweepstakes, contests, and prize promotions. The Arkansas Prize Promotion Act requires that consumers be provided with all relevant information necessary to make an informed decision concerning sweepstakes, contests, and prize promotions. It is also the intent of the General Assembly to prohibit misleading and deceptive prize promotions ^[3.1].

However, there are exemptions to this act. For example, the act does not apply to sponsors of prize promotions where all prizes are awarded absolutely for free and there is no opportunity for the payment of money from the person to the sponsor or any agent of the sponsor ^[3.2].

Regarding email promotions, there are no specific regulations mentioned in the context documents. However, if the email promotion involves a sweepstake, contest, or prize promotion, the Arkansas Prize Promotion Act would apply.

Therefore, to answer your question, you can offer contests that involve email promotions in Arkansas, but you must comply with the Arkansas Prize Promotion Act if the promotion involves a sweepstake, contest, or prize promotion. It is recommended to consult with a legal professional to ensure compliance with all relevant laws and regulations.

Source(s):

• [3.1] Legislative finding, declaration, and intent.
• [3.2] Exemptions.

Jurisdiction

Arkansas

• Gaming